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Smithsonian vs Business Insider

Side-by-side Instagram comparison

Smithsonian

@smithsonian

Updated 22h ago

Cultural Tourism View Full Profile →

Business Insider

@businessinsider

Updated 14h ago

Technology View Full Profile →
Metric Smithsonian Business Insider Winner
Followers 1.2M 5.0M Business Ins...
Following 0 0 Tie
Posts 3,141 10,380 Business Ins...
Engagement Rate 0.27% 0.03% Smithsonian
SocialHipper Score 57/100 54/100 Smithsonian
Avg. Likes 3,246 1,317 Smithsonian
Avg. Comments 36 57 Business Ins...

Follower counts and engagement data sourced from Instagram API. SocialHipper Score and engagement rate are calculated by SocialHipper and are not endorsed by Instagram.

Follower Growth Comparison (Last 30 Days)

Summary: Smithsonian vs Business Insider

Smithsonian (@smithsonian) has 1.2M followers with a 0.27% engagement rate and a SocialHipper score of 57/100. Business Insider (@businessinsider) has 5.0M followers with a 0.03% engagement rate and a SocialHipper score of 54/100. Business Insider has more followers, but Smithsonian leads in engagement rate.

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