Top Instagram Influencers in India
850 Instagram creators from India, ranked by followers across 72 categories.
850
Total Creators
251.1K
Avg Followers
7.47%
Avg Engagement
65/100
Avg SH Score
There are 850 Instagram influencers based in India tracked on SocialHipper. The average creator from India has 251,070 followers with a 7.47% engagement rate. Top cities include Mumbai, Hyderabad and Bangalore. Popular categories include Food, Fashion and Art.
Categories (72)
Food 116
Fashion 73
Art 68
Lifestyle 62
Beauty 49
Parenting 46
Travel 41
Fitness 41
Comedy 31
Photography 24
Music 23
Gaming 22
Sports 22
Business 17
Technology 16
Health 16
Entertainment 15
Finance 14
Memes 12
Education 11
DIY 11
Beverages & Cocktails 9
Beach Destinations 7
Wedding Photography 7
Couples & Relationships 7
Cultural Tourism 6
Luxury Fashion 5
Makeup 4
AI & Machine Learning 4
Small Business 4
Ethnic Wear 3
Baking 3
Mountain Trekking 3
Home Decor 3
Real Estate 3
Leadership 3
Skincare 2
Haircare 2
Nail Art 2
Smartphones 2
Regional Cuisine 2
Martial Arts 2
DJing 2
Guitar 2
Productivity 2
STEM Education 2
Marketing 2
Ayurveda 2
Tax Planning 2
Menswear 1
Accessories 1
Blockchain & Crypto 1
Adventure Travel 1
Nutrition & Diet 1
Game Development 1
Music Production 1
Portrait Photography 1
Street Photography 1
Street Art 1
Sustainability 1
Book Reviews 1
Startups 1
Football 1
Basketball 1
Swimming 1
Sketch Comedy 1
Regional Comedy 1
Woodworking 1
Upcycling 1
Electronics Projects 1
Pregnancy 1
Budgeting 1
Hiring creators in India? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign69.6K
Followers
1.17%
Engage
68/100
Good
Updated 2mos ago — may be out of date
Beverages & Cocktails
Hiring creators in India?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Frequently Asked Questions
SocialHipper tracks 850 Instagram influencers in India. They have an average engagement rate of 7.47% and a SocialHipper score of 65/100 (our own metric, not provided by Instagram). Browse the complete ranked list above.
The top cities for Instagram influencers in India are Mumbai (100 creators), Hyderabad (78 creators), Bangalore (76 creators), Kolkata (73 creators) and Chennai (70 creators).
Popular categories among Instagram influencers in India include Food (116 creators), Fashion (73 creators), Art (68 creators), Lifestyle (62 creators) and Beauty (49 creators).
Engagement rate is average likes plus comments per post, divided by followers, times 100. On Instagram, the median is 1.6% for accounts under 10,000 followers and 0.8% above that, and 2% puts a larger account in the top quarter.