Top Instagram Influencers in India
825 Instagram creators from India, ranked by followers across 74 categories.
825
Total Creators
245.7K
Avg Followers
7.64%
Avg Engagement
65/100
Avg SH Score
There are 825 Instagram influencers based in India tracked on SocialHipper. The average creator from India has 245,744 followers with a 7.64% engagement rate. Top cities include Mumbai, Hyderabad and Bangalore. Popular categories include Food, Fashion and Art.
Categories (74)
Food 114
Fashion 69
Art 68
Lifestyle 57
Beauty 44
Parenting 44
Travel 41
Fitness 40
Comedy 31
Photography 24
Music 23
Gaming 22
Sports 22
Business 17
Entertainment 17
Technology 15
Health 15
Memes 12
Education 11
DIY 9
Finance 9
Beverages & Cocktails 9
Beach Destinations 8
Cultural Tourism 7
Wedding Photography 7
Couples & Relationships 7
Luxury Fashion 5
Makeup 4
AI & Machine Learning 4
Small Business 4
Baking 3
Regional Cuisine 3
Mountain Trekking 3
Home Decor 3
Real Estate 3
Ethnic Wear 2
Skincare 2
Haircare 2
Nail Art 2
Nutrition & Diet 2
Martial Arts 2
DJing 2
Guitar 2
Productivity 2
STEM Education 2
Marketing 2
Leadership 2
Menswear 1
Accessories 1
Smartphones 1
Blockchain & Crypto 1
Food Reviews 1
Adventure Travel 1
Game Development 1
Music Production 1
Portrait Photography 1
Street Photography 1
Street Art 1
Sustainability 1
Book Reviews 1
Startups 1
Ayurveda 1
Football 1
Basketball 1
Swimming 1
Theatre & Drama 1
Sketch Comedy 1
Regional Comedy 1
Woodworking 1
Upcycling 1
Electronics Projects 1
Pregnancy 1
Tax Planning 1
Budgeting 1
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975
Followers
7.08%
Engage
73/100
Good
Updated 5mos ago — may be out of date
Couples & Relationships
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Related Rankings
Frequently Asked Questions
SocialHipper tracks 825 Instagram influencers in India. They have an average engagement rate of 7.64% and a SocialHipper score of 65/100 (our own metric, not provided by Instagram). Browse the complete ranked list above.
The top cities for Instagram influencers in India are Mumbai (100 creators), Hyderabad (77 creators), Bangalore (76 creators), Kolkata (68 creators) and Delhi (65 creators).
Popular categories among Instagram influencers in India include Food (114 creators), Fashion (69 creators), Art (68 creators), Lifestyle (57 creators) and Beauty (44 creators).
Engagement rate is average likes plus comments per post, divided by followers, times 100. On Instagram, the median is 1.6% for accounts under 10,000 followers and 0.8% above that, and 2% puts a larger account in the top quarter.