Top Instagram Influencers
Ranked by follower count — 3974 Instagram creator profiles across 144 categories and 14 countries.
3,971
Total Creators
1.2M
Avg Followers
4.30%
Avg Engagement
63/100
Avg SH Score
There are 3974 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,172,197 followers, a 4.3% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (144)
Food 406
Lifestyle 361
Fashion 254
Parenting 243
Beauty 235
Art 217
Travel 215
Fitness 203
Photography 157
Music 135
Comedy 124
Sports 83
Finance 80
Business 78
Entertainment 75
Health 72
Gaming 67
Technology 66
Beverages & Cocktails 53
DIY 43
Education 39
Beach Destinations 36
Wedding Photography 35
Memes 26
Running & Marathons 25
Makeup 24
Leadership 24
Small Business 24
Cultural Tourism 23
Couples & Relationships 22
Luxury Fashion 18
Baking 17
Football 17
Regional Cuisine 16
Skincare 14
Nail Art 14
Adventure Travel 14
Real Estate 13
Mountain Trekking 11
Guitar 11
Theatre & Drama 11
Home Decor 10
Esports 10
Gardening 10
Nutrition & Diet 10
DJing 10
AI & Machine Learning 9
Startups 9
Food Reviews 9
Haircare 9
Basketball 9
Anime & Manga 9
STEM Education 8
Yoga 8
TV Shows 8
Vegan Cooking 8
Pregnancy 8
Retro Gaming 7
Menswear 7
Woodworking 7
Accessories 7
Swimming 6
Ethnic Wear 5
Fragrance 5
Celebrity News 5
Book Reviews 5
Smartphones 5
Martial Arts 5
Mental Health 5
Language Learning 4
Combat Sports 4
Gadgets & Reviews 4
Marketing 4
Console Gaming 4
Productivity 4
Game Development 4
Painting 4
Luxury Lifestyle 4
Entrepreneurship 4
Drone Photography 3
Self Care 3
Hip Hop 3
CrossFit 3
Streetwear 3
Teaching 3
Luxury Travel 3
Career Advice 3
Regional Comedy 3
Budget Travel 3
Womenswear 3
Fine Dining 3
Upcycling 3
PC Gaming 2
Electronics Projects 2
Wildlife Photography 2
Sketch Comedy 2
Ayurveda 2
Personal Finance 2
Cloud Computing 2
Women's Health 2
Study Tips 2
Tax Planning 2
Standup Comedy 2
Organization 2
Portrait Photography 2
Budgeting 2
Singing 2
Tennis 2
Home Workouts 2
Illustration 2
Street Food 2
Special Needs 2
Street Art 2
Music Production 2
Sustainability 2
Athletics 1
Stock Market 1
Reality TV 1
Minimalism 1
IVF & Fertility 1
Online Courses 1
Mutual Funds 1
Piano & Keyboard 1
Sewing & Knitting 1
Movie Reviews 1
Photo Editing 1
E-commerce 1
Roast & Satire 1
Newborn Care 1
Blockchain & Crypto 1
Solo Travel 1
Cricket 1
Classical Music 1
Music Reviews 1
Toddler Activities 1
Product Photography 1
Insurance 1
Pranks 1
Homeschooling 1
Freelancing 1
Landscape Photography 1
Natural Beauty 1
Retirement Planning 1
Street Photography 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Art Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in Australia
Top Instagram Influencers in Germany
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 3974 Instagram creators across 144 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.3%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.