Top Instagram Influencers
Ranked by follower count — 4001 Instagram creator profiles across 144 categories and 14 countries.
3,999
Total Creators
1.2M
Avg Followers
4.31%
Avg Engagement
63/100
Avg SH Score
There are 4001 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,165,830 followers, a 4.31% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (144)
Food 407
Lifestyle 366
Fashion 259
Parenting 245
Beauty 236
Art 218
Travel 217
Fitness 204
Photography 159
Music 136
Comedy 126
Sports 83
Finance 80
Business 77
Entertainment 75
Health 73
Gaming 68
Technology 65
Beverages & Cocktails 53
DIY 43
Education 39
Wedding Photography 36
Beach Destinations 36
Memes 26
Small Business 26
Running & Marathons 25
Leadership 24
Makeup 23
Cultural Tourism 22
Couples & Relationships 22
Luxury Fashion 21
Football 17
Regional Cuisine 16
Baking 16
Skincare 14
Nail Art 14
Adventure Travel 14
Real Estate 13
Mountain Trekking 11
Guitar 11
Theatre & Drama 11
Home Decor 10
Esports 10
Nutrition & Diet 10
DJing 10
AI & Machine Learning 9
Startups 9
Food Reviews 9
Gardening 9
Haircare 9
Basketball 9
Anime & Manga 9
STEM Education 8
Yoga 8
TV Shows 8
Vegan Cooking 8
Pregnancy 8
Retro Gaming 7
Menswear 7
Woodworking 7
Accessories 7
Ethnic Wear 6
Marketing 5
Fragrance 5
Celebrity News 5
Painting 5
Swimming 5
Smartphones 5
Entrepreneurship 5
Martial Arts 5
Mental Health 5
Combat Sports 4
Gadgets & Reviews 4
Console Gaming 4
Language Learning 4
Productivity 4
Game Development 4
Book Reviews 4
Luxury Lifestyle 4
Drone Photography 3
Self Care 3
Hip Hop 3
CrossFit 3
Streetwear 3
Teaching 3
Luxury Travel 3
Career Advice 3
Regional Comedy 3
Budget Travel 3
Womenswear 3
Fine Dining 3
Music Production 3
Upcycling 3
PC Gaming 2
Electronics Projects 2
Wildlife Photography 2
Sketch Comedy 2
Ayurveda 2
Personal Finance 2
Cloud Computing 2
Women's Health 2
Study Tips 2
Tax Planning 2
Standup Comedy 2
Organization 2
Portrait Photography 2
Budgeting 2
Singing 2
Home Workouts 2
Illustration 2
Street Food 2
Tennis 2
Special Needs 2
Street Art 2
Sustainability 2
Athletics 1
Stock Market 1
Reality TV 1
Minimalism 1
IVF & Fertility 1
Online Courses 1
Mutual Funds 1
Piano & Keyboard 1
Sewing & Knitting 1
Movie Reviews 1
Photo Editing 1
E-commerce 1
Roast & Satire 1
Blockchain & Crypto 1
Solo Travel 1
Cricket 1
Classical Music 1
Newborn Care 1
Toddler Activities 1
Product Photography 1
Insurance 1
Pranks 1
Music Reviews 1
Homeschooling 1
Freelancing 1
Landscape Photography 1
Natural Beauty 1
Retirement Planning 1
Street Photography 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign
1.3K
Followers
25.95%
Engage
77/100
Good
Updated 2mos ago — may be out of date
Couples & Relationships
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Art Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in Australia
Top Instagram Influencers in Germany
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4001 Instagram creators across 144 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.31%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.