Top Instagram Influencers
Ranked by follower count — 4014 Instagram creator profiles across 144 categories and 14 countries.
4,014
Total Creators
1.2M
Avg Followers
4.30%
Avg Engagement
63/100
Avg SH Score
There are 4014 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,166,734 followers, a 4.3% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (144)
Food 408
Lifestyle 368
Fashion 261
Parenting 248
Beauty 235
Travel 218
Art 217
Fitness 205
Photography 159
Music 138
Comedy 127
Sports 83
Finance 80
Business 78
Entertainment 77
Health 73
Gaming 67
Technology 65
Beverages & Cocktails 54
DIY 43
Education 39
Wedding Photography 36
Beach Destinations 35
Running & Marathons 26
Leadership 26
Small Business 26
Memes 26
Couples & Relationships 22
Cultural Tourism 22
Makeup 22
Luxury Fashion 21
Baking 17
Football 17
Regional Cuisine 16
Adventure Travel 14
Skincare 14
Nail Art 13
Real Estate 13
Theatre & Drama 11
Guitar 11
Mountain Trekking 11
Nutrition & Diet 10
DJing 10
Home Decor 10
Esports 10
Basketball 9
Anime & Manga 9
AI & Machine Learning 9
Startups 9
Food Reviews 9
Gardening 9
Haircare 9
Vegan Cooking 8
Pregnancy 8
Yoga 8
STEM Education 8
TV Shows 8
Menswear 7
Woodworking 7
Accessories 7
Retro Gaming 7
Smartphones 6
Ethnic Wear 6
Fragrance 5
Celebrity News 5
Painting 5
Entrepreneurship 5
Martial Arts 5
Mental Health 5
Swimming 5
Marketing 5
Game Development 4
Book Reviews 4
Luxury Lifestyle 4
Combat Sports 4
Gadgets & Reviews 4
Console Gaming 4
Language Learning 4
Productivity 4
Teaching 3
Luxury Travel 3
Career Advice 3
Regional Comedy 3
Budget Travel 3
Womenswear 3
Fine Dining 3
Music Production 3
Upcycling 3
Drone Photography 3
Self Care 3
Hip Hop 3
CrossFit 3
Streetwear 3
Standup Comedy 2
Organization 2
Budgeting 2
Singing 2
Portrait Photography 2
Home Workouts 2
Illustration 2
Street Food 2
Tennis 2
Special Needs 2
Street Art 2
Sustainability 2
PC Gaming 2
Electronics Projects 2
Wildlife Photography 2
Sketch Comedy 2
Ayurveda 2
Personal Finance 2
Cloud Computing 2
Tax Planning 2
Study Tips 2
Product Photography 1
Insurance 1
Pranks 1
Music Reviews 1
Toddler Activities 1
Freelancing 1
Homeschooling 1
Natural Beauty 1
Retirement Planning 1
Landscape Photography 1
Street Photography 1
Stock Market 1
Reality TV 1
Minimalism 1
IVF & Fertility 1
Online Courses 1
Athletics 1
Mutual Funds 1
Piano & Keyboard 1
Sewing & Knitting 1
Movie Reviews 1
Photo Editing 1
E-commerce 1
Roast & Satire 1
Women's Health 1
Blockchain & Crypto 1
Solo Travel 1
Cricket 1
Classical Music 1
Newborn Care 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign646.4K
Followers
0.42%
Engage
58/100
Average
Updated 3mos ago — may be out of date
Beverages & Cocktails
@am_super_hero Instagram
645.0K
Followers
5.86%
Engage
88/100
Excellent
Updated 1d ago
Wedding Photography
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Travel Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in Australia
Top Instagram Influencers in Germany
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4014 Instagram creators across 144 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.3%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.