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Top Instagram Influencers

Ranked by follower count — 3996 Instagram creator profiles across 144 categories and 14 countries.

3,986

Total Creators

1.2M

Avg Followers

4.30%

Avg Engagement

63/100

Avg SH Score

There are 3996 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,169,288 followers, a 4.3% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.

Categories (144)
Food 407 Lifestyle 365 Fashion 258 Parenting 243 Beauty 236 Art 218 Travel 215 Fitness 203 Photography 158 Music 136 Comedy 125 Sports 83 Finance 80 Business 78 Entertainment 75 Health 72 Gaming 67 Technology 66 Beverages & Cocktails 53 DIY 43 Education 39 Wedding Photography 35 Beach Destinations 35 Memes 26 Running & Marathons 25 Small Business 25 Makeup 24 Leadership 24 Cultural Tourism 23 Couples & Relationships 22 Luxury Fashion 19 Football 17 Baking 17 Regional Cuisine 16 Skincare 14 Nail Art 14 Adventure Travel 14 Real Estate 13 Guitar 11 Mountain Trekking 11 Theatre & Drama 11 Home Decor 10 Gardening 10 Esports 10 Nutrition & Diet 10 DJing 10 AI & Machine Learning 9 Startups 9 Food Reviews 9 Haircare 9 Basketball 9 Anime & Manga 9 STEM Education 8 Yoga 8 TV Shows 8 Vegan Cooking 8 Pregnancy 8 Retro Gaming 7 Menswear 7 Woodworking 7 Accessories 7 Swimming 6 Ethnic Wear 5 Marketing 5 Fragrance 5 Celebrity News 5 Smartphones 5 Martial Arts 5 Mental Health 5 Language Learning 4 Combat Sports 4 Gadgets & Reviews 4 Console Gaming 4 Productivity 4 Game Development 4 Painting 4 Luxury Lifestyle 4 Book Reviews 4 Entrepreneurship 4 Drone Photography 3 Hip Hop 3 Self Care 3 CrossFit 3 Streetwear 3 Luxury Travel 3 Teaching 3 Budget Travel 3 Career Advice 3 Regional Comedy 3 Womenswear 3 Upcycling 3 Fine Dining 3 Electronics Projects 2 PC Gaming 2 Ayurveda 2 Wildlife Photography 2 Sketch Comedy 2 Women's Health 2 Personal Finance 2 Cloud Computing 2 Study Tips 2 Tax Planning 2 Organization 2 Standup Comedy 2 Portrait Photography 2 Budgeting 2 Singing 2 Tennis 2 Home Workouts 2 Illustration 2 Street Food 2 Music Production 2 Sustainability 2 Special Needs 2 Street Art 2 Online Courses 1 Athletics 1 Stock Market 1 Reality TV 1 Minimalism 1 IVF & Fertility 1 Piano & Keyboard 1 Sewing & Knitting 1 Mutual Funds 1 Movie Reviews 1 Photo Editing 1 E-commerce 1 Roast & Satire 1 Solo Travel 1 Cricket 1 Classical Music 1 Newborn Care 1 Blockchain & Crypto 1 Music Reviews 1 Toddler Activities 1 Product Photography 1 Insurance 1 Pranks 1 Homeschooling 1 Freelancing 1 Landscape Photography 1 Natural Beauty 1 Retirement Planning 1 Street Photography 1
Countries (14)
Cities (20)

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@eusougabriela Instagram

Sao Paulo, Brazil

5.5M

Followers

0.47%

Engage

58/100

Average

Updated 9h ago

Fitness

@rafaella Instagram

Rio de Janeiro, Brazil

5.5M

Followers

1.80%

Engage

59/100

Average

Updated 9h ago

Lifestyle

@joshrichards Instagram

Philadelphia, United States

5.5M

Followers

0.48%

Engage

54/100

Average

Updated 9h ago

Photography

@sonypictures Instagram

New York, United States

5.2M

Followers

1.83%

Engage

74/100

Good

Updated 8h ago

Entertainment

@austinmcbroom Instagram

Austin, United States

5.2M

Followers

1.64%

Engage

61/100

Good

Updated 8h ago

Lifestyle

@hormozi Instagram

Washington DC, United States

5.1M

Followers

0.01%

Engage

58/100

Average

Updated 8h ago

Business

@redbullusa Instagram

San Diego, United States

5.1M

Followers

0.23%

Engage

61/100

Good

Updated 8h ago

Fashion

@businessinsider Instagram

Miami, United States

5.0M

Followers

0.05%

Engage

54/100

Average

Updated 8h ago

Technology

@ig_mortal Instagram

Mumbai, India

4.8M

Followers

0.62%

Engage

57/100

Average

Updated 4h ago

Gaming

@dimpisanghvi_ws Instagram

Riyadh, Saudi Arabia

4.8M

Followers

0.73%

Engage

57/100

Average

Updated 8h ago

Beauty

@leoniehanne Instagram

Berlin, Germany

4.7M

Followers

0.80%

Engage

60/100

Good

Updated 8h ago

Entertainment

@andyhearnden Instagram

Sydney, Australia

4.7M

Followers

0.49%

Engage

59/100

Average

Updated 8h ago

Food

@ig_jonathangaming Instagram

Miami, United States

4.6M

Followers

15.12%

Engage

85/100

Excellent

Updated 7h ago

Gaming

@erwan Instagram

Manila, Philippines

4.6M

Followers

0.34%

Engage

57/100

Average

Updated 7h ago

Food

@matt_mathews Instagram

Nashville, United States

4.5M

Followers

5.30%

Engage

96/100

Excellent

Updated 7h ago

Travel

@justriadh Instagram

4.5M

Followers

0.00%

Engage

51/100

Average

Updated 8h ago

Beauty

@carodaur Instagram

Berlin, Germany

4.5M

Followers

0.00%

Engage

52/100

Average

Updated 7h ago

TV Shows

@anasbukhash Instagram

Riyadh, Saudi Arabia

4.3M

Followers

0.85%

Engage

67/100

Good

Updated 7h ago

Beverages & Cocktails

@patrickstarrr Instagram

Kuala Lumpur, Malaysia

4.1M

Followers

0.12%

Engage

54/100

Average

Updated 6h ago

Beauty

@michelinguide Instagram

Manila, Philippines

4.1M

Followers

0.12%

Engage

56/100

Average

Updated 6h ago

Food

@erikaschneider Instagram

4.1M

Followers

0.58%

Engage

55/100

Average

Updated 23h ago

Lifestyle

@your.richbff Instagram

New York, United States

4.1M

Followers

0.17%

Engage

55/100

Average

Updated 23h ago

Finance

@foodpharmer Instagram

Hyderabad, India

4.0M

Followers

0.40%

Engage

59/100

Average

Updated 6h ago

Food

@varun.aditya Instagram

Bangalore, India

4.0M

Followers

1.43%

Engage

66/100

Good

Updated 6h ago

Photography

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Related Rankings

Frequently Asked Questions

The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 3996 Instagram creators across 144 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.3%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.