Top Instagram Influencers
Ranked by follower count — 4074 Instagram creator profiles across 146 categories and 14 countries.
4,074
Total Creators
1.2M
Avg Followers
4.30%
Avg Engagement
63/100
Avg SH Score
There are 4074 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,162,118 followers, a 4.3% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (146)
Food 418
Lifestyle 375
Fashion 266
Parenting 251
Beauty 240
Travel 222
Art 217
Fitness 205
Photography 157
Music 139
Comedy 133
Sports 90
Finance 80
Business 78
Entertainment 77
Health 72
Gaming 66
Technology 65
Beverages & Cocktails 54
DIY 43
Education 41
Beach Destinations 36
Wedding Photography 35
Leadership 28
Memes 27
Running & Marathons 27
Couples & Relationships 23
Small Business 23
Cultural Tourism 23
Makeup 22
Luxury Fashion 21
Baking 20
Regional Cuisine 17
Football 16
Real Estate 13
Nail Art 13
Adventure Travel 13
Mountain Trekking 13
Skincare 13
Basketball 11
Theatre & Drama 11
Guitar 11
Startups 11
Esports 10
DJing 10
Food Reviews 10
Home Decor 10
Gardening 9
Nutrition & Diet 9
Anime & Manga 9
AI & Machine Learning 9
STEM Education 8
Yoga 8
Haircare 8
TV Shows 8
Vegan Cooking 8
Pregnancy 8
Retro Gaming 7
Menswear 7
Woodworking 7
Accessories 7
Ethnic Wear 7
Smartphones 6
Marketing 6
Productivity 5
Painting 5
Fragrance 5
Celebrity News 5
Book Reviews 5
Martial Arts 5
Mental Health 5
Swimming 5
Entrepreneurship 5
Combat Sports 4
Game Development 4
Luxury Lifestyle 4
Console Gaming 4
Language Learning 4
Gadgets & Reviews 4
Self Care 3
Hip Hop 3
Streetwear 3
CrossFit 3
Organization 3
Teaching 3
Career Advice 3
Regional Comedy 3
Fine Dining 3
Music Production 3
Drone Photography 3
Upcycling 3
Cloud Computing 2
Sketch Comedy 2
Cricket 2
Study Tips 2
Movie Reviews 2
Luxury Travel 2
Tax Planning 2
Singing 2
Budget Travel 2
Portrait Photography 2
Standup Comedy 2
Illustration 2
Street Food 2
Womenswear 2
Tennis 2
Home Workouts 2
Street Art 2
Budgeting 2
Sustainability 2
PC Gaming 2
IVF & Fertility 2
Ayurveda 2
Wildlife Photography 2
Special Needs 2
E-commerce 1
Women's Health 1
Electronics Projects 1
Photo Editing 1
Stock Market 1
Mutual Funds 1
Blockchain & Crypto 1
Roast & Satire 1
Solo Travel 1
Classical Music 1
Sewing & Knitting 1
Product Photography 1
Personal Finance 1
Music Reviews 1
Freelancing 1
Pranks 1
Newborn Care 1
Insurance 1
Landscape Photography 1
Toddler Activities 1
Natural Beauty 1
Street Photography 1
Homeschooling 1
Minimalism 1
Retirement Planning 1
Crafts & Scrapbooking 1
Online Courses 1
Badminton 1
Reality TV 1
Piano & Keyboard 1
Athletics 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Travel Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in Australia
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in United Arab Emirates
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4074 Instagram creators across 146 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.3%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.