Top Instagram Influencers
Ranked by follower count — 4105 Instagram creator profiles across 146 categories and 14 countries.
4,105
Total Creators
1.2M
Avg Followers
4.25%
Avg Engagement
63/100
Avg SH Score
There are 4105 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,155,444 followers, a 4.25% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (146)
Food 425
Lifestyle 380
Fashion 269
Parenting 254
Beauty 238
Travel 224
Art 218
Fitness 206
Photography 154
Music 141
Comedy 136
Sports 90
Finance 80
Business 80
Entertainment 77
Health 74
Gaming 66
Technology 64
Beverages & Cocktails 54
DIY 42
Education 40
Wedding Photography 37
Beach Destinations 36
Running & Marathons 27
Leadership 27
Memes 26
Cultural Tourism 24
Couples & Relationships 24
Small Business 23
Makeup 22
Baking 21
Luxury Fashion 21
Regional Cuisine 17
Football 16
Nail Art 15
Mountain Trekking 13
Skincare 13
Real Estate 13
Adventure Travel 13
Theatre & Drama 12
Startups 11
Guitar 11
Home Decor 11
Basketball 11
Food Reviews 10
Esports 10
DJing 10
AI & Machine Learning 9
Gardening 9
Nutrition & Diet 9
Anime & Manga 9
Pregnancy 8
STEM Education 8
Yoga 8
Haircare 8
TV Shows 8
Vegan Cooking 8
Ethnic Wear 7
Retro Gaming 7
Menswear 7
Accessories 7
Smartphones 7
Woodworking 7
Marketing 6
Swimming 6
Mental Health 6
Gadgets & Reviews 5
Fragrance 5
Painting 5
Book Reviews 5
Celebrity News 5
Entrepreneurship 5
Martial Arts 5
Language Learning 4
Console Gaming 4
Combat Sports 4
Productivity 4
Game Development 4
Luxury Lifestyle 4
Drone Photography 3
Upcycling 3
Hip Hop 3
Self Care 3
CrossFit 3
Streetwear 3
Teaching 3
Organization 3
Career Advice 3
Regional Comedy 3
Fine Dining 3
Music Production 3
PC Gaming 2
IVF & Fertility 2
Wildlife Photography 2
Special Needs 2
Ayurveda 2
Cloud Computing 2
Sketch Comedy 2
Cricket 2
Study Tips 2
Luxury Travel 2
Budget Travel 2
Portrait Photography 2
Standup Comedy 2
Tax Planning 2
Singing 2
Womenswear 2
Tennis 2
Illustration 2
Street Food 2
Street Art 2
Budgeting 2
Crafts & Scrapbooking 1
Online Courses 1
Badminton 1
Minimalism 1
Retirement Planning 1
Piano & Keyboard 1
Athletics 1
Reality TV 1
Electronics Projects 1
Photo Editing 1
Stock Market 1
E-commerce 1
Women's Health 1
Solo Travel 1
Classical Music 1
Sewing & Knitting 1
Movie Reviews 1
Mutual Funds 1
Blockchain & Crypto 1
Roast & Satire 1
Music Reviews 1
Product Photography 1
Personal Finance 1
Newborn Care 1
Freelancing 1
Pranks 1
Landscape Photography 1
Toddler Activities 1
Natural Beauty 1
Home Workouts 1
Insurance 1
Sustainability 1
Street Photography 1
Homeschooling 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaignHiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Travel Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in Australia
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in United Arab Emirates
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Los Angeles
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4105 Instagram creators across 146 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.25%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.