Top Instagram Influencers
Ranked by follower count — 4101 Instagram creator profiles across 146 categories and 14 countries.
4,101
Total Creators
1.2M
Avg Followers
4.25%
Avg Engagement
63/100
Avg SH Score
There are 4101 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,156,190 followers, a 4.25% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (146)
Food 425
Lifestyle 380
Fashion 269
Parenting 253
Beauty 237
Travel 224
Art 217
Fitness 205
Photography 156
Music 140
Comedy 136
Sports 90
Business 80
Finance 80
Entertainment 77
Health 73
Gaming 66
Technology 64
Beverages & Cocktails 54
DIY 42
Education 40
Wedding Photography 37
Beach Destinations 36
Leadership 27
Running & Marathons 27
Memes 26
Couples & Relationships 24
Cultural Tourism 24
Small Business 23
Makeup 22
Luxury Fashion 21
Baking 20
Regional Cuisine 17
Football 16
Nail Art 15
Real Estate 13
Adventure Travel 13
Mountain Trekking 13
Skincare 13
Theatre & Drama 12
Basketball 11
Guitar 11
Startups 11
Home Decor 11
DJing 10
Food Reviews 10
Esports 10
Gardening 9
Nutrition & Diet 9
Anime & Manga 9
AI & Machine Learning 9
Haircare 8
Vegan Cooking 8
Pregnancy 8
STEM Education 8
Yoga 8
Retro Gaming 7
TV Shows 7
Menswear 7
Woodworking 7
Accessories 7
Smartphones 7
Ethnic Wear 7
Mental Health 6
Swimming 6
Marketing 6
Productivity 5
Painting 5
Fragrance 5
Celebrity News 5
Book Reviews 5
Martial Arts 5
Entrepreneurship 5
Gadgets & Reviews 5
Game Development 4
Luxury Lifestyle 4
Console Gaming 4
Language Learning 4
Combat Sports 4
Streetwear 3
CrossFit 3
Organization 3
Teaching 3
Career Advice 3
Regional Comedy 3
Fine Dining 3
Music Production 3
Drone Photography 3
Upcycling 3
Self Care 3
Hip Hop 3
Cricket 2
Study Tips 2
Movie Reviews 2
Luxury Travel 2
Tax Planning 2
Singing 2
Budget Travel 2
Portrait Photography 2
Standup Comedy 2
Illustration 2
Street Food 2
Womenswear 2
Tennis 2
Street Art 2
Budgeting 2
PC Gaming 2
IVF & Fertility 2
Ayurveda 2
Wildlife Photography 2
Special Needs 2
Cloud Computing 2
Sketch Comedy 2
Mutual Funds 1
Blockchain & Crypto 1
Roast & Satire 1
Solo Travel 1
Classical Music 1
Sewing & Knitting 1
Product Photography 1
Personal Finance 1
Music Reviews 1
Freelancing 1
Pranks 1
Newborn Care 1
Insurance 1
Landscape Photography 1
Toddler Activities 1
Natural Beauty 1
Home Workouts 1
Sustainability 1
Street Photography 1
Homeschooling 1
Minimalism 1
Retirement Planning 1
Crafts & Scrapbooking 1
Online Courses 1
Badminton 1
Reality TV 1
Piano & Keyboard 1
Athletics 1
E-commerce 1
Women's Health 1
Electronics Projects 1
Photo Editing 1
Stock Market 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign
21.4K
Followers
2.31%
Engage
76/100
Good
Updated 3mos ago — may be out of date
Couples & Relationships
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Travel Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in Australia
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in United Arab Emirates
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4101 Instagram creators across 146 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.25%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.