Top Instagram Influencers
Ranked by follower count — 4095 Instagram creator profiles across 146 categories and 14 countries.
4,095
Total Creators
1.2M
Avg Followers
4.26%
Avg Engagement
63/100
Avg SH Score
There are 4095 Instagram influencers tracked on SocialHipper. The average Instagram creator has 1,157,664 followers, a 4.26% engagement rate, and a SocialHipper score of 63/100. Top categories include Food, Lifestyle and Fashion.
Categories (146)
Food 423
Lifestyle 379
Fashion 269
Parenting 252
Beauty 238
Travel 223
Art 219
Fitness 205
Photography 156
Music 140
Comedy 134
Sports 90
Finance 80
Business 79
Entertainment 77
Health 73
Gaming 66
Technology 65
Beverages & Cocktails 53
DIY 42
Education 40
Wedding Photography 37
Beach Destinations 35
Leadership 27
Running & Marathons 27
Memes 26
Cultural Tourism 24
Couples & Relationships 24
Small Business 23
Makeup 22
Luxury Fashion 21
Baking 20
Regional Cuisine 17
Football 16
Nail Art 14
Skincare 13
Real Estate 13
Adventure Travel 13
Mountain Trekking 13
Theatre & Drama 12
Home Decor 11
Basketball 11
Guitar 11
Startups 11
Esports 10
DJing 10
Food Reviews 10
Gardening 9
Nutrition & Diet 9
Anime & Manga 9
AI & Machine Learning 9
STEM Education 8
Yoga 8
Haircare 8
Vegan Cooking 8
Pregnancy 8
Retro Gaming 7
TV Shows 7
Menswear 7
Woodworking 7
Accessories 7
Smartphones 7
Ethnic Wear 7
Marketing 6
Mental Health 6
Swimming 6
Gadgets & Reviews 5
Productivity 5
Fragrance 5
Painting 5
Book Reviews 5
Celebrity News 5
Entrepreneurship 5
Martial Arts 5
Console Gaming 4
Language Learning 4
Combat Sports 4
Game Development 4
Luxury Lifestyle 4
Upcycling 3
Self Care 3
Hip Hop 3
Streetwear 3
CrossFit 3
Organization 3
Teaching 3
Career Advice 3
Regional Comedy 3
Fine Dining 3
Music Production 3
Drone Photography 3
Ayurveda 2
Wildlife Photography 2
Special Needs 2
Sketch Comedy 2
Cloud Computing 2
Cricket 2
Study Tips 2
Movie Reviews 2
Luxury Travel 2
Singing 2
Budget Travel 2
Portrait Photography 2
Standup Comedy 2
Tax Planning 2
Illustration 2
Street Food 2
Womenswear 2
Tennis 2
Home Workouts 2
Street Art 2
Budgeting 2
IVF & Fertility 2
PC Gaming 2
Reality TV 1
Piano & Keyboard 1
Athletics 1
Women's Health 1
Electronics Projects 1
Photo Editing 1
Stock Market 1
E-commerce 1
Roast & Satire 1
Solo Travel 1
Classical Music 1
Sewing & Knitting 1
Mutual Funds 1
Blockchain & Crypto 1
Music Reviews 1
Product Photography 1
Personal Finance 1
Freelancing 1
Pranks 1
Newborn Care 1
Insurance 1
Landscape Photography 1
Toddler Activities 1
Natural Beauty 1
Sustainability 1
Street Photography 1
Homeschooling 1
Minimalism 1
Retirement Planning 1
Crafts & Scrapbooking 1
Online Courses 1
Badminton 1
Countries (14)
Hiring creators? Post a free campaign and let them apply, or invite the ones you like.
Post a free campaign
16.5K
Followers
2.75%
Engage
82/100
Excellent
Updated 2mos ago — may be out of date
Beverages & Cocktails
Hiring creators?
- Post a campaign for free. Creators who fit apply to you.
- Invite the creators you like straight from their profile.
- Pay safely: money is held in escrow until you approve the content.
Related Rankings
Top Instagram Food Influencers
Top Instagram Lifestyle Influencers
Top Instagram Fashion Influencers
Top Instagram Parenting Influencers
Top Instagram Beauty Influencers
Top Instagram Travel Influencers
Top Instagram Influencers in United States
Top Instagram Influencers in India
Top Instagram Influencers in Canada
Top Instagram Influencers in Australia
Top Instagram Influencers in United Kingdom
Top Instagram Influencers in United Arab Emirates
Instagram Influencers in New York
Instagram Influencers in Sydney
Instagram Influencers in Toronto
Instagram Influencers in Berlin
Frequently Asked Questions
The top Instagram influencers are ranked by follower count on SocialHipper. Our database tracks 4095 Instagram creators across 146 categories including Food, Lifestyle, Fashion and Parenting.
Use the country filter or click on a country name to see Instagram influencers from that location. We track creators from 14 countries worldwide.
The average engagement rate for Instagram influencers in our database is 4.26%. Generally, micro-influencers (10K–100K followers) tend to have higher engagement rates than macro-influencers.
SocialHipper quality scores (0–100) are our own metric combining engagement rate, follower authenticity, posting consistency, content quality, and growth trajectory using publicly available data. They are not provided by or endorsed by Instagram. The average score for Instagram creators is 63/100.